"In much of what has been known for 40 years as the Third World, book publishing today is in a state of despondency and frustration, and it is hard to find, in the lush pastures of the Euro American book industry, anyone who cares. Cross-border publishing investment readily crosses the Atlantic in both directions, but does not venture southwards. Latin America, Africa and most of Asia still are seen primarily as export markets, and difficult ones …showed first 75 words of 733 total…

…showed last 75 words of 733 total…lt;Tab/>Therefore the problems of selecting an appropriate language and their desire to use a non-native language has not given the writers their due recognition. At present, there is remarkable shift in the scenario after the countries of Africa became independent and the writers, more polished and more learned that the publishers took note of them. This swing marked the beginning of written tradition in African literature. <Tab/> *****