For the External Factors Analysis Summary (EFAS), I used part of the Strategic Audit found in Appendix 1.A in Strategic Management and Business Policy Book as a resource, along with Table 4-5 as a guide, and from the readings of Scanning the Environment (Albright, 2004 Wheelen & Hunger, 2006). The external factors I looked at were advertising, number 1 central theme for selling, being able to sell All-American bears to foreign countries, determining who the other competitor's …showed first 75 words of 2567 total…

…showed last 75 words of 2567 total…DY+op%5B2+%2DAnd+op%5B1+%2DAnd+op%5B0+%2D+cli%5B0+%2DFT+st%5B2+%2D+st%5B1+%2D+st%5B0+%2Dvermont++teddy++bear++company+0276&cf=1&fn=1&rn=1 Vermont Teddy Bear Co.; Retrieved from the World Wide Web on May 6, 2006 at http://store.yahoo.com/vtbear/ Build-A-Bear Workshop; Retrieved from the World Wide Web on May 6, 2006 at http://www.buildabear.com/choosesite.aspx?ReturnUrl=default.aspx%3fSiteCode%3dBABW_US