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Letter "F" » Farnaz Wallace Quotes
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«This campaign must work against new product launches, line extensions, product attributes and key consumer insights. The end result is a campaign that reflects our core consumers' lives while inviting a new generation into our restaurants to experience great-tasting, quality chicken.»
Author: Farnaz Wallace
«It's a new day. Church's is evolving. We're free to do anything we want to do.»
Author: Farnaz Wallace
«Everybody today is talking price and flavor to attract business. We wanted to talk about what makes us unique for our customers: being authentic, urban, slightly irreverent and known as 'the real chicken' place. We've always owned value and we've always been authentic. Now with spicy flavor offerings and variety, we have a solid strategy that differentiates us from the competition.»
Author: Farnaz Wallace
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